Dr. Johannes Ripken
Trainer & Speaker
How your employees build strong business relationships through smart networking, making your business more successful!
Most business decisions today are made through relationships.
This is true for all industries - but especially for services, because in this field the product quality cannot be known in advance and the available supply is continuously increasing in our networked, globalised world.
Good business relationships are necessary because customers like to make their own business decisions (no one likes to feel like they've been sold something).
Good business relationships enable your customers to make efficient decisions because they have a pull effect to find a suitable partner (you) for their need.
The following knowledge and tools will make your employees fit for building valuable business relationships:
Using the mindset and best practices from the digital and music industries:
Business Networking and Building Business Relationships!
My workshops highlight two essential dimensions: the mindset and the implementation.
Through the ideally two- or multi-part workshops, the business networking mindset is first taught and sharpened.
In addition, the development and maintenance of business relationships is prepared, implemented and brought into continuity in a hands-on manner.
My expertise, my best practices and my knowledge transfer are based on 20 years of experience as a passionate networker in the music and digital industries - both service industries with so-called experience goods (a product can only be evaluated when you have experienced it yourself) and high levels of trust, globalisation, digitalisation, democratisation and complex B2B decision-making processes.
Ergo: good business relationships and a strong network are indispensable for success!
Why networking and business relationship building is not only relevant to managers and salespeople!
Networking is often associated with the functionaries mentioned -
those on the front lines of business.
The problematic thing here is the focus on the deal, the sale, the mandate, the order, depending on what the deal is called.
The customer journey influenced by networking and business relationships needs to be looked at more holistically.
Networking and business relationships are key skills for ALL employees with contact to customers and business partners.
After all, it is not about closing the deal, but:
about strengthening the corporate brand, which builds trust,
to initiate business without sales pressure,
to strengthen relationships with business and media partners,
It's about turning customers into highly emotional fans who repeatedly close deals and recommend your company to others.
How strong business relationships exceed their original purpose!
Business networking and cultivating business relationships is not only essential for business success, but also supports one's own well-being, the quality of cooperation and the continuous expansion of one's own horizons.
Business success is naturally greater when you are "top of mind" with important contacts and are recommended to others.
Life is more beautiful when you work with people and mutual appreciation.
Creativity and innovation are stronger when you continuously exchange ideas with other people.
Whether as a trainer, as a speaker, as a cluster leader of the DiWiSH network or as the owner of tamanguu:
I want to anchor this mindset in people's heads and inspire, motivate and accompany people in business networking and business relationship management.
What major business leaders and other domain experts say about networking and business relationships
Robert Kiyosaki (author of "Rich Dad Poor Dad"): "The richest people in the world look for and build networks, everyone else looks for work."
Diane Helbig (author, business consultant): "Networking is an investment in your business. It takes time and when done correctly can yield great results for years to come."
Hermina Ibarrai (professor at London Business School, leadership expert): "Networking is a lot like nutrition and fitness: we know what to do, the hard part is making it a top priority."
Porter Gale (author): "Your network is your net worth."
Steve Jobs (Apple icon) on continuity and perseverance: "I'm convinced that about half of what separates successful entrepreneurs from the non-successful ones is pure perseverance."
Charlene Walters (author): "Networking is a deposit in the bank of your future and in your startup. It won’t happen immediately, but if you do it right, you will continue to
receive its dividends for years." (even if this quote doesn't fit perfectly in times of 0% interest rates, the statement behind it is absolutely true).